Hello, I am 👋
Nihar Divyastha
My Skills
My skill set is built from years of hands-on experience across content, marketing, web, and video. I focus on combining creativity with strategy making sure every skill serves a clear purpose. From building websites to crafting content and managing growth, each skill is used to deliver practical, measurable results.
Working with Nihar was smooth and result-oriented. He understood our brand quickly and delivered content and website updates exactly as needed. Communication was clear, timelines were met, and the overall quality exceeded expectations
We needed a consistent social media presence and a stronger brand identity. From content planning to execution, everything was handled professionally. Our engagement improved within weeks and the brand now looks much more polished
The Shopify store setup and optimization were done perfectly. The website is fast, clean, and easy to navigate. Payments, design, and backend setup were handled end-to-end without any hassle.
From script writing to video editing, the workflow was seamless. Nihar understands content deeply and knows how to structure videos for clarity and retention. A reliable partner for anyone serious about digital growth
Resume
Education & experience
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Bachelor In Architecture
National Institute of Technology, Rourkela| 2024-2029
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University of London
Global Diplomacy – Diplomacy in the Modern World
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Intern - Ayurheals | 2023-2025
During my internship at Ayurheal, an ayurvedic medicine and wellness-focused delivery company, I worked on creating educational and promotional content aligned with the brand’s wellness philosophy. I helped plan, create, and optimize content across digital platforms to improve brand awareness and audience engagement. My role also involved supporting marketing initiatives by crafting clear messaging that communicated the benefits of ayurvedic products in a simple and trustworthy way.
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Content Specialist - Amritaya | 2024-2025
At Amritaya, an ayurvedic medicine company, I worked on creating advertisement content and managing digital content across platforms. My role involved developing promotional creatives, assisting with campaign execution, and exploring new content formats to improve reach and audience engagement. I also contributed to identifying and testing new ways to connect with a wider audience while maintaining the brand’s wellness-focused messaging.
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Content Specialist - House Of Nirvana | 2024-2025
At House of Nirvana, a luxury fashion brand, I led content production and organic growth initiatives with a focus on community building. I played a key role in creating and scaling a strong brand-led community, helping the brand reach 1M+ people organically in under one month. As Content Production Head, I oversaw content planning, creative direction, and execution while driving growth through strategic storytelling and platform-native content.
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Graphics Designer - Suvy Classes | 2023-2023
At Suvy, I worked as a Graphic Design Intern, focusing on logo design and visual branding. I assisted in creating design assets that aligned with brand identity and marketing needs. This role helped me strengthen my fundamentals in graphic design, visual consistency, and creative execution for digital platforms.
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Web Developer - Moklogy | 2018-2020
I built Moklogy in my 8th grade out of pure curiosity after discovering the internet and how websites worked. What started as experimentation quickly turned into building websites, small applications, and digital projects. Moklogy became the foundation of my journey into web development and digital creation, where I learned by building, breaking, and rebuilding.
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Founder - OffTag | 2025 - Present
I founded OffTag, an India-based clothing brand that started with minimalist design principles and later evolved into a meme-focused fast fashion brand. The brand blends internet culture, relatable humor, and trend-driven designs to connect with a digital-first audience. I led the brand’s direction end-to-end—from concept and content to online presence and community building.
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Founder - Divyastha | 2017-2025
Founded Divyastha, an infotainment-focused media production company aimed at modernizing the way Indian culture, heritage, and contemporary topics are consumed. Led content direction that blends education with storytelling across culture, geopolitics, politics, and economics.
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Co-Founder - BuildTraffic | 2025 - Present
Cofounded build traffic which is a creative advertisement & consultancy agency dedicated to helping brands turn their videos into traffic engines. We specialize in creating impactful video content that drives organic growth, helping businesses reach wider audiences through strategic video marketing, editing, and content management. At Build.traffic, we help brands reach more people. Turning their frames into leads, sales and traffic
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Author - UtkalPost | 2022-2024
UtkalPost is a storytelling platform dedicated to capturing and sharing the diverse stories of Odisha. From untold journeys to rich cultural heritage, we document narratives that inspire, connect, and resonate. Because every story deserves to be heard and we’re here to tell them.